PRINT MODULEObjectives of this module
- Explain the key selling points of the Nelson/Marlborough regions.
- Build an itinerary including key highlights of the regions.
- Identify the key tourism centres in these regions.
- Link these regions with other parts of New Zealand.
Key selling points
- Food and wine experiences: prime growing regions and accessibility to seafood.
- Art and craft and design: artists’ galleries, studios and workshops abound.
- Natural coastal experiences: Abel Tasman National Park, Golden Bay, Farewell Spit, & Marlborough Sounds.
- Three National Parks within close proximity to Nelson.
Quick overview
- Main centres - Nelson, Picton and Blenheim
- Picton is the centre from which ferries arrive and depart
- Approximately 1.5 hours drive between Blenheim and Nelson.
Working through the Module
The module should take you approximately 3 hours. Suggested timings have been recommended for each of the sections.
Look out for important points, listed below, as you read through the module:
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Tasks that you can do as you work through the module to increase your knowledge. These are highly recommended, as they will help you successfully complete the module test. |
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Information that will help you up-sell product and demonstrate to your client that you are an expert in selling New Zealand. |
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Highlights within the regions |
Suggested Task
The compulsory task is designed to test your learning and reinforce your skills.
As you work through the module use the information you gather to build an itinerary using the following criteria.
Mode of transport: Rental car
Time available - land: Seven days
Starting point: Picton
Ending point: West Coast or Christchurch
Client Profile: A couple in their 40’s on a six week trip of New Zealand. They want to incorporate the Nelson and Marlborough region into their itinerary as they are food and wine buffs - they also enjoy the outdoors and would like to participate in some of the coastal experiences available in these regions. They flew into Auckland and have made their way down the North Island catching the ferry from Wellington. They have arrived in Picton and are ready to start their adventure in the Nelson and Marlborough region!
Take into consideration, travel times between centres and include suggested activities and attractions that fit your clients’ profiles. When you have completed the itinerary check Section Four to see how your itinerary compares or go onto the Tourism New Zealand website to look at suggested itineraries in their Driving Routes section.
Use this module, websites, and any other resources you have in your workplace to include as much pre-bookable product as you can.
Websites
There will be references to the Tourism New Zealand website in this document - newzealand.com and regional websites. Take time to get familiar with these websites, as they are a vital source of information.
Sections within the Module
There are five sections to this module:
Section 1:
Marlborough
Section 2:
Nelson
Section 3:
Annual Events: Events can be used to add value to a trip to New Zealand or alternatively a starting point for a holiday.
Section 4:
Suggested itineraries
Section 5:
Short Test
You must submit this to successfully complete the module.
