Dunedin, Coastal Otago and Southland

Objectives of this module

• Explain the key selling points of Coastal Otago and Southland.
• Build an itinerary including key highlights of the regions.
• Identify the key tourism centres in these regions.
• Link these regions with other parts of New Zealand.

Key selling points

• Accessibility to wildlife - dolphins, kiwis, sea lions, seals, penguins, birdlife, all in their natural environment
• Historically rich in early settler heritage and architecture
• Off the beaten track experiences - Stewart Island and the Catlins coastal area
• Southern Scenic Route, a signposted highway journeying alongside the regions’ coasts and through native bush

Quick overview

• Main centres - Dunedin and Invercargill
• If travelling north to south Oamaru is the entrance to the Otago region
• Dunedin is located five hours south of Christchurch, and hours 4 ½ hours east of Queenstown
• From Invercargill, Queenstown is 2 ½ hours drive or Te Anau 2 hours

Working through the Module

The module should take you approximately 3 hours. Suggested timings have been recommended for each of the sections

Look out for important points, listed below, as you read through the module:

		Tasks that you can do as you work through the module to increase your knowledge. These are highly recommended, as they will help you successfully complete the module test.
		Information that will help you up-sell product and demonstrate to your client that you are an expert in selling New Zealand.
		Highlights within the regions

Suggested Task

The suggested task is designed to test your learning and reinforce your skills.

As you work through the module using the information you gather, build an itinerary using the following criteria:

Mode of transport: Motor home
Mode of transport: Rental car
Time available - land: Six days
Starting point: Christchurch
Ending point: Te Anau

Client Profile: An active couple in their 50’s interested in wildlife and heritage experiences. Put together a six day itinerary for the Dunedin/Coastal Otago and Southland regions that is part of a greater South Island itinerary.

Take into consideration travel times between centres, and include suggested activities and attractions that fit your clients’ profiles.

Use this module, websites, your current New Zealand brochure and any other resources you have in your workplace to include as much pre-bookable product as you can.

Websites

There will be references to the Tourism New Zealand website in this document as well as the websites of regional tourism organisations. Take time to get familiar with these websites, as they are a vital source of information:

Sections within the Module

There are five sections to this module:

Section 1:
Dunedin and Coastal Otago

Section 2:
Southland

Section 3:
Annual Events: Events can be used to add value to a trip to New Zealand or alternatively a starting point for a holiday.

Section 4:
Suggested itineraries

Section 5:
Short Test

You must submit this to successfully complete the module.